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Terms of service

These Terms of Service govern your access to and use of the Smart.by website, our Smart Flow platform, and any services provided by Smart.by. By using our website or engaging our services, you agree to be bound by these Terms.

Introduction

Smart.by ("Smart.by LLC," "we," "us," or "our") provides investment advisory, financial structuring, and strategic consulting services to investors and companies operating in Morocco and internationally.

These Terms of Service ("Terms") govern your access to and use of our website (www.smartbyllc.com), our client platform Smart Flow, and any services delivered by Smart.by. By accessing our website, submitting a request through our website, or engaging our services, you agree to these Terms in full. If you do not agree with any part of these Terms, please do not use our website or services.

Who We Are

Smart.by LLC is a company registered in Tangier, Morocco, under ICE No. 002153351000062, with offices in Tangier, Casablanca, and Marrakech.

For any question regarding these Terms, you can reach us at [email protected].

Description of Services

Smart.by provides advisory services including, but not limited to:

  • Financial advisory and structuring
  • Market research and intelligence
  • Investment strategy and planning
  • Risk management and compliance guidance
  • Market entry and business setup support
  • Innovation and performance advisory
  • Asset and portfolio management

The exact scope, deliverables, and timeline of any engagement are defined in a separate written agreement between Smart.by and the client, and these Terms apply in addition to, not in place of, any such agreement.

Eligibility and Acceptable Use

Our website and services are directed at businesses and adult individuals acting in a professional or investment capacity. By using our website, you confirm that you have the legal capacity to enter into these Terms.

When using our website, you agree not to misuse it, including by attempting unauthorized access, interfering with its normal operation, submitting false or misleading information, or using it for any unlawful purpose.

Client Engagements

Initial consultations requested through our website are provided free of charge and do not constitute a binding engagement. A formal engagement begins only once terms, scope, and fees have been agreed in writing between Smart.by and the client.

Our engagements are typically structured on a milestone basis, with work and payment tied to clearly defined stages agreed upon in advance. Specific deliverables, timelines, and responsibilities for each engagement are set out in the corresponding service agreement, which prevails over these Terms in the event of any conflict.

Fees and Payment

Fees for our services are set out in the applicable service agreement and are typically billed progressively as milestones are reached. Unless otherwise agreed in writing, milestone payments are due before work on the corresponding stage begins.

We reserve the right to pause or delay work on an engagement where agreed payments are not received in accordance with the applicable service agreement.

Smart Flow Platform

Clients may be granted access to Smart Flow, our platform for real-time project and investment oversight, as part of an active engagement. Access is personal to the client and may not be shared with unauthorized third parties.

You are responsible for maintaining the confidentiality of your login credentials and for all activity that occurs under your account. Smart.by reserves the right to suspend access to Smart Flow in the event of misuse, suspected unauthorized access, or as reasonably necessary to protect the security of the platform.

Intellectual Property

All content on our website, including text, graphics, logos, and the Smart Flow platform itself, is the property of Smart.by or its licensors and is protected by applicable intellectual property laws. You may not reproduce, distribute, or create derivative works from this content without our prior written consent.

Any reports, analyses, or deliverables provided as part of a client engagement remain subject to the terms of the applicable service agreement, which will specify what rights, if any, are granted to the client with respect to that work.

Confidentiality

Given the sensitive nature of the financial and business information shared with us, Smart.by treats all client information as confidential and uses it solely for the purpose of the engagement it relates to.

Where a client shares proprietary or confidential information with us, we expect the same standard of confidentiality in return regarding any non-public methodologies, tools, or materials we share as part of our services.

No Financial Advice Disclaimer

The information provided on our website, including market research, sector overviews, and the investment simulator, is for general informational purposes only and does not constitute financial, legal, tax, or investment advice.

Any decision to invest, structure a transaction, or enter a market should be made only after receiving formal advice tailored to your specific situation through a defined engagement with Smart.by or another qualified professional. Past performance or projections referenced in our content are not a guarantee of future results.

Limitation of Liability

To the fullest extent permitted by applicable law, Smart.by shall not be liable for any indirect, incidental, or consequential damages arising from your use of our website or general informational content.

Our liability in connection with any formal client engagement is governed exclusively by the terms of the corresponding service agreement, which will set out the applicable limitations and remedies agreed upon by both parties.

Third-Party Links

Our website may contain links to third-party websites or resources provided for convenience. Smart.by does not control and is not responsible for the content, accuracy, or practices of any third-party website, and inclusion of a link does not imply endorsement.

Termination

We may suspend or restrict access to our website or Smart Flow platform where we reasonably believe these Terms have been violated. Termination of an active client engagement is governed by the terms of the applicable service agreement.

Governing Law

These Terms are governed by the laws of the Kingdom of Morocco, without regard to conflict of law principles. Any dispute arising from these Terms or your use of our website shall be subject to the exclusive jurisdiction of the competent courts of Tangier, Morocco, unless otherwise agreed in a specific service agreement.

Changes to These Terms

We may update these Terms from time to time to reflect changes in our services or practices. Any changes will be posted on this page along with a revised "Last update" date. Continued use of our website or services after changes are posted constitutes acceptance of the updated Terms.

Contact Us

If you have any questions about these Terms of Service, please reach out to us directly:
📧 [email protected]
📍 Smart.by LLC, T106, Technopark, Tangier 90000, Morocco

  • LAST UPDATE July 22, 2026

NOTICE

All information provided by Smart.by through our website, services, or Smart Flow platform is for informational and advisory purposes only and does not constitute financial, legal, or investment advice.